Leveraging Social Media for Business Development
Webinar Recording
Boost your Growth in Panama with Heineken Panama , Maersk , Adidas, & Upfield LatAm, as their Brand & Marketing experts share their strategies for using Social Media to Drive Business Development. Read the Summary Report of the webinar.
Top Social Media Tips
These are the Eight Top Social Media Tips for Strategy by the Brand & Marketing Specialists of Heineken Panama, Maersk, Adidas & Upfield LATAM.
🔎 Know your Audience. Research & Analyze
💡 Experiment, Innovate & Come Up with New Ideas
🪪 Be authentic & stay true to Your Brand
📢 Make it about Brand Awareness, not Sales
⚙️ Use Data-Analysis tools
💬 Adapt & Localize – message, tone, language.
♥️ Cherish your Community & User-Generated Content
🎆 Work with Local Influencers
Blog Unlocking the Untapped Potential of Social Media in International Business Development
Is your company missing out on growth opportunities in promising markets it operates? 🎯🌎 This blog article explores the benefits for international companies to (g)localize their strategies but also the common obstacles that they face when they are not — from lack of awareness and local knowledge to budget contstraints.
But what about all this untapped potential? By strategically leveraging social media in local markets, businesses can build brand awareness, trust, and ultimately boost sales.